I turn complex problems
into clear decisions
— and the tools to act on them.
Research, diagnostics, and custom web development for business owners who need more than a deliverable.
What I Do
Project-based engagements. No retainers, no fluff.
Market & Landscape Research
Full-coverage analysis of markets, competitors, and tools — built around the criteria that matter to your decision.
Business Diagnostics & Scoping
I dig into your operational complexity, identify what's broken and why, and deliver a prioritized action plan before you spend a dollar on implementation.
Web Development
Custom-built sites, apps, and tools — landing pages, SaaS demos, dashboards, and calculators that put decisions into motion.
Recent Work
Case studies and active service offerings.
AI Music Practice Platform — Full Landscape Analysis
An 11-platform evaluation across 8 core criteria, built to help music educators identify the right technology for their program. Covers feedback systems, gamification, parent communication, and theory tools.
View Report →Excel System Diagnostic & Migration Scoping Report
A ground-up analysis of a commercial furniture importer's broken Excel system — identifying root causes, prioritizing fixes by impact, and scoping a full migration plan before any implementation began.
View Report →MedSpa Revenue Leak Diagnostic
A 3-day diagnostic for MedSpa owners losing revenue in lead follow-up, booking friction, cancellations, no-shows, and reactivation. Flat fee. Written report. Clear priorities.
Learn More →Portfolio
Sites and apps I've built.
PrepFlo
Marketing site for a structured interview prep platform — clean, conversion-focused layout built to drive sign-ups.
View Site →PrepFlo — App Demo
Interactive demo of the PrepFlo application, letting prospects explore the core workflow before committing to sign up.
View Demo →Todd Brannon Music
Artist and guitar instructor site showcasing lessons, production work, and original music content.
View Site →MedSpa Site Template
Polished website template built for MedSpa and aesthetic clinic clients — services, booking flow, and a brand-forward layout.
View Template →Dividend Reinvestment & Withdrawal Calculator
Interactive financial tool for modeling dividend growth, DRIP compounding, and retirement withdrawal scenarios.
View Calculator →Medical Practice Operational KPI Dashboard
Real-time operational dashboard tracking key performance metrics for a medical practice — scheduling, revenue, and patient flow.
View Dashboard →MaestroFlo
A unified workflow management app for independent music instructors — covering student management, scheduling, lesson notes, assignment tracking, and billing in one place.
View App →The analyst behind
the research.
My background is in data analysis, Excel automation, and web development — work I did for years as a freelance consultant helping small and mid-size businesses build better systems and make sense of their data.
That analytical foundation is what drives how I approach research: structured frameworks, clear criteria, weighted evaluations, and deliverables that are built for decisions — not just reading.
I'm also a working guitar instructor and music producer, which means when I research music education technology, I'm evaluating it from the inside — not just reading marketing copy.
Based in the DFW area. Available for project-based research, diagnostics, and web development.
Let's Talk
Tell me what you're working on. I'll tell you if I can help.
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