Independent research, diagnostics, and market intelligence for business owners who need clarity before they commit.
Project-based engagements. No retainers, no fluff.
Full-coverage analysis of markets, competitors, and tools — built around the criteria that matter to your decision.
I dig into your operational complexity, identify what's broken and why, and deliver a prioritized action plan before you spend a dollar on implementation.
Every deliverable is built for a decision-maker, not just a reader. Clear frameworks, weighted findings, and a bottom line.
Two examples of what decision-ready research looks like.
An 11-platform evaluation across 8 core criteria, built to help music educators identify the right technology for their program. Covers feedback systems, gamification, parent communication, and theory tools.
View Report →A ground-up analysis of a commercial furniture importer's broken Excel system — identifying root causes, prioritizing fixes by impact, and scoping a full migration plan before any implementation began.
View Report →My background is in data analysis, Excel automation, and web development — work I did for years as a freelance consultant helping small and mid-size businesses build better systems and make sense of their data.
That analytical foundation is what drives how I approach research: structured frameworks, clear criteria, weighted evaluations, and deliverables that are built for decisions — not just reading.
I'm also a working guitar instructor and music producer, which means when I research music education technology, I'm evaluating it from the inside — not just reading marketing copy.
Based in the DFW area. Available for project-based research and diagnostic engagements.
Tell me what you're working on. I'll tell you if I can help.
Thanks for reaching out. I'll be in touch shortly.